Category Archives: Uncategorized
Want your version of Corsodyl’s shock ad?
Advertising shock tactics are back with the new Corsodyl mouthwash … Read more >
Legal tips for dealing with practice saboteurs
Sometimes when we get involved with helping a practice we … Read more >
The surgery wall that makes you money
Good signage, in marketing terms, will probably provide your practice … Read more >
When big is too big
By DR SIMON HOCKEN Jonathan’s fascinating article on the possibilities … Read more >
Are you chipped for success?
By DR SIMON HOCKEN Those of you who know me … Read more >
How not to deal with online complaints
By JONATHAN FINE A few weeks ago I came across … Read more >
The radical retail format springing up across Europe
By JONATHAN FINE As UK and Irish dental practices begin … Read more >
Stop paying associates hygiene referral fees
By DR SIMON HOCKEN I went to see my hygienist … Read more >
Why are newspaper & mag ads neglected by dentists?
By DOMINIC BRENNAN, creative director, Fine Company Jonathan reported last … Read more >